For more than 10 years, the leaders of Dubai Expo rigorously plan for this one major global event, that witnesses hundreds of design innovations, mingling of culture, art, tradition, ecology and cuisine.
Dubai – the magic land of possibilities, the land of gold and the Desert Kingdom, as its popularly known, hosts a main event known as the Dubai Expo, that runs for about 6 months.
Over 2.35 million people visited the expo during the month of October, thereby kickstarting the expo to a tremendous success. With over 150 countries participating in the expo, each has their own strategies that they follow.
This article lists out some interesting facts about the key strategies which are currently being utilized by the countries, who host the pavilions for people to visit:
The above pointers of each pavilion can be taken as a learning curve for aspiring digital marketers, who wish to make their brand stand out of the crowd, at the Dubai Expo, 2020.