Carovit Brand Book
Carovit comprises of three products . Carovit Forte Plus, Carovit Melanin, Carovit Granulare. These supplements help to lead a healthy life.
Be healthy with Carovit
We came up with two concepts for carovit: one that focused on a plus sign, indicating that carovit provides one excess of energy, freshness and confidence. The other option worked on was on rebuilding. With the aid of three products one can rebuild on the energy, freshness, and the ability to be exposed to the sun.
Problem
Carovit comprises of three products. Carovit Forte Plus is a food supplement that should be used before and during sun exposure. Carovit Melanin is a food supplement based on substances involved in the synthesis of melanin. It also contains vitamin C, vitamin E and copper, which contribute to the protection of cells from oxidative stress. Carovit Granulare is a dietary supplement of beta-carotene, vitamin E, vitamin C. The client came forward and asked us to create a brand book for Carovit which would talk about the elements and features that the brand follows.
Idea
We were to work on the brand book that will help to tell Carovit’s story, the main goal of the brand and will help to communicate a set of rules that will explain how the particular brand works and what are their core brand elements etc.
Solution
Our team of creators came together and first worked on the concepts. We came up with two concepts for carovit: one that focused on a plus sign, indicating that carovit provides one excess of energy, freshness and confidence. The other option worked on was on rebuilding. With the aid of three products one can rebuild on the energy, freshness, and the ability to be exposed to the sun. The designers worked mainly with Illustrator, photoshop and InDesign
