Lentris AR Web Application

Lentris is a medication that is a tyrosine kinase inhibitor used in the treatment of thyroid cancer. It should be prescribed by doctors and works by blocking the oxygen and nutrient supply to cancer cells, due to which they stop growing.

Lentris AR Web Application


To launch Lentris as a product, we created an Augmented Reality Application that highlighted Lentris and made the launch an interesting event.

Lentris AR Web Application

We were asked to come up with an idea to launch Lentris. Due to COVID, there was no possibility of physical interaction, and hence we were asked to look into ideas that would make the product launch, a success. 

To make the launch of Lentris a memorable and captivating event, we suggested utilising an Augmented Reality (AR) application. The purpose of this application would be to highlight Lentris, a new product or service, and showcase its unique features and benefits.

Our team created an Augmented Reality app featuring various animation sequences. When users scan the QR code with any mobile device, Lentris is projected onto the surrounding environment, enriching the user experience. Despite its online hosting, this AR app marked a thrilling and triumphant launch.

Other Casestudies