Dr. Reddy's OMEZ DSR Dr. Reddy's OMEZ DSR Dr. Reddy's OMEZ DSR
Dr. Reddy's OMEZ DSR

Patients suffering from gastroesophageal reflux disease (GERD) often experience associated symptoms like nausea and vomiting, which require multiple medications and complicate the treatment process. Dr. Reddy’s Omez DSR combines Omeprazole and Domperidone into sustained-release pellets to simplify the medication regimen and enhance patient compliance. To support the launch and establish Omez DSR as a leading product, Dr. Reddy's Laboratories approached us to develop a range of marketing and educational tools, including brand logo, brand block, tagline, communication strategy, and campaign ideas. These materials are designed to increase product visibility, educate healthcare professionals, and facilitate a successful rollout across Jamaica, thereby improving the treatment outcomes for GERD patients.