Beyond ordinary. We craft stories that engage
Viatris approached us to create a captivating campaign and visual identity for their brand named ZYX, that effectively soothes throat irritation and pain. The primary objective was to design a creative and cohesive visual identity that conveys the soothing benefits and appealing flavors of ZYX—Lemon, Eucalyptus, Mint, and the newly introduced Orange-Honey. Our task was to develop a launch visual identity for the Orange-Honey flavor, ensuring it stands out in the market and effectively communicates the brand message.
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