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Flexiban is a medicine that is used to treat muscle pain and usually for cases of back pain. The medicine comes in the form of a tablet and works by blocking nerve impulses that are sent to your brain. The client approached us to help them design a video for their product launch in the Portuguese market.
The brief for the video was to show the benefits of the medicine as well as to raise awareness with regards to the availability of it in the country. After much brainstorming on the concepts for the video, the team were able to come up with multiple option of scribbles and storyboards. The client had liked most of them but had to select one option.
We created a video which met all of the criterion that the client had put forward in their brief. In the video we were able to portray the benefits of the medicine as well as raising awareness with regards to its availability in the country.