Travelling is fun. However, motion sickness can ruin the whole experience. Carsickness, sea sickness, or air sickness can cause cold sweats, nausea, and vomiting. Travel gum is one product that can help you prevent it.
We created key visuals for Travel Gum to create awareness of the product among people to be used as a precaution against motion sickness.
Travel gum is an OTC (over the counter) product for travel kinetosis. While chewing this gum, one can enjoy their travels and be free of motion sickness and nausea. Viatris approached us to create a campaign that has 4 key visuals, each of which depicts the seasons of Italy.
We created visuals that spoke about the freedom to travel with the help of Travel-Gum and how one can enjoy a good trip. The visuals were fun and engaging and brought about a positive response from travellers.
With the aid of the above key visuals, we were able to create awareness about Travel Gum and surely make travel easy for the majority of people.