Viatris LCAM Video

Following the given instructions, we created a storyboard for Leukemia Awareness Month, incorporating clips and supers that told the story of patients struggling with leukemia. Using research-based statistics, we also included supers that conveyed essential information about the condition. The video then transitioned into a focus on Viatris and its commitment to delivering the best possible healthcare through innovative solutions. Through visuals and text, we highlighted how Viatris offers integrated care for CML patients. To create an engaging and hopeful tone, we selected music that resonated with the video's theme.​

The final video was successful in its purpose, effectively conveying the message of leukemia awareness. The video was well-received, and viewers found it engaging and informative. Its ability to convey important information through a mix of visuals, statistics, and music allowed the audience to gain a better understanding of leukemia and the impact it has on patients and their families.